Priceline.com
CLICK HERE --->>> https://bltlly.com/2tl02e
Former Internet high-flyer Priceline.com Incorporated has surprised the skeptics by surviving the collapse of the tech stock market at the beginning of the 2000s. Priceline.com has pioneered a patented Internet-based \"demand collection\" pricing system that connects purchasers with sellers under the company's registered \"Name Your Own Price\" slogan. Priceline.com applies that pricing system to sales of airline tickets, hotel rooms, and car rentals, and vacation and cruise packages. The company also offers home financing services, including mortgages, mortgage refinancing, and home equity loans. In addition to its main U.S.-oriented priceline.com e-commerce web site, the company operates priceline.co.uk for the U.K. market, and licenses the Priceline system and brand to Hutchison Whampoa-backed Priceline Asia in Hong Kong. The company also offers more traditional discount travel services through Lowestfare.com. Priceline has proven that demand for its pricing system exists--revenues topped $1 billion in 2002, despite the difficult travel market. Profits, however, have proven more elusive; its share price, which peaked very early on at $165, has dropped to as low as $1.10. Richard Braddock is the company's non-executive chairman, and Jeffrey Boyd is Priceline's CEO.
By 1997, Walker Digital had put into place the concept and software structure for priceline.com, an Internet-based \"name your own price\" ticketing service that matched customers to airlines. Customers placed bids for the round trip of their choice, and the price they were willing to pay. In return, customers accepted certain limitations--such as the choice of airline and exact travel times, while also accepting at least one connecting flight. Priceline, which reserved the right to reject unreasonably low bids, used its database software to match buyers with airlines willing to accept the price bid. Priceline was formally created in 1997, backed by the rights to part or all of some 19 Walker Digital patents, and a $500,000 investment from Walker himself. In exchange, Walker and Walker Digital took a 49 percent stake in the new company, headquartered in Connecticut.
Yet Priceline nearly did not get off the ground. Walker met with resistance from the major airlines, then in the process of developing their own Internet web sites and reluctant to assist a potential competitor. By the beginning of 1998, Walker had succeeded in attracting just two relatively small airlines, TWA and America West. Walker pressed ahead with the venture anyway and launched priceline.com in April 1998, backing the launch with a highly popular advertising campaign featuring former Star Trek star William Shatner as company spokesperson. Shatner was paid in part with shares in priceline.com.
By mid-1998, the company appeared ready to collapse. At the same time, Walker faced a great deal of criticism, in part because of his boldness in patenting business models and, in part, because to many, priceline.com appeared to be simply a variant on the discount coupon--a means of identifying price-conscious consumers among the larger, brand-loyal public.
Riding on its own momentum, Walker and Priceline started out the year 2000 with ambitious expansion plans. With the Priceline ticket and reservation system gaining steadily--daily revenues were topping $3 million--the company took a two-pronged approach to expanding its operations. The first of these involved exporting the priceline.com concept, signing on licensees overseas. These included the priceline.co.uk, in the United Kingdom; MyPrice in Australia and New Zealand; Priceline.com Europe, created by General Atlantic Partners and headed by former Burger King CEO Dennis Malamatinas; Hutchison Whampoa's Priceline Asia in Hong Kong; and Softbank's Priceline.com Japan. In another expansion move, the company acquired online discount travel agent Lowestfares .com, combining the Priceline model with more \"traditional\" online ticket sales. 59ce067264
https://www.oursmallkingdom.com/forum/general-discussions/terrified-2017